|Just about the sign|
There's some controversy about this sign in Phoenix, but this post isn't about all that. Vanishing Phoenix has more info if you're interested in the details. It's about the sign as a sign. Like the first time I saw the Tovrea mansion wedding cake lit up at night when I landed at Sky Harbor, or the pre-cast concrete Biltmore blocks, this sign for me is one of a few remarkable, memorable, and distinct markers of "Phoenix". Is anyone putting up anything comparable, anything which is both visually remarkable and a distinctive marker of Phoenix? I'm hard-pressed to think of anything on a similar scale and visibility. With that thought, I rode my bicycle over to get a picture for myself, and I'm pleased: My Florist Phoenix.